Nectar margin comparison
Enter what you sell now, and see whether swapping it for a Nectar mattress earns you more once you count the cost of winning the customer.
Your current mattress
Sale prices include VAT (20%). Profit is calculated ex VAT.
Nectar assumptions
Net profit per sale
Nectar models compared for this size
Nectar cost is the 6's price from the Online Models price list. Net profit is gross profit less CPA. Break-even CPA is the CPA at which your current mattress earns the same as that Nectar model. Nectar models sell at different price points, so compare against the model that matches what your customers pay.
If some Nectar customers are new footfall from the store locator
Store locator customers may be people who would not have visited you otherwise. For those, the Nectar sale replaces nothing and all of its profit is extra.
How this is calculated
- Your wholesale price = sale price ÷ markup (or the wholesale price you enter). Markup is always the sale price you enter ÷ wholesale price ex VAT.
- Sale prices include VAT, so gross profit = sale price ÷ 1.2 − wholesale price. Net profit = gross profit − CPA.
- Nectar uses the 6's price as your cost, sold at Nectar's online price less any discount you set, with a £0 CPA by default.
- Best fit weights each model by its share of Nectar sales (Premier Hybrid 33%, Classic 30%, Classic Hybrid 19%, Premier 18%, where Classic and Premier are the memory foam models). If a model isn't offered in your size, its share is spread across the others.
- Minimum order is 6 mattresses, mixed models and sizes, from 1 November.
Illustrative tool. Excludes overheads, finance, delivery and returns. Check the current Nectar price list for actual terms.